Programmatic Media Buyer
Actively hiringVancouver, British ColumbiaFull-timeMid-Senior level$80,000 - $90,000 CAD
Posted 1 month ago
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We are seeking an experienced programmatic media professional to oversee the setup, management, and optimization of digital advertising campaigns across multiple channels, including display, video, audio, connected TV, and native formats. This role is best suited for someone who is highly analytical, comfortable working hands-on in enterprise buying platforms, and able to turn campaign data into clear recommendations for internal partners.
Core responsibilities include building and launching campaigns, managing bids and budgets, and making ongoing adjustments to improve efficiency and performance against agreed goals. You will help shape audience strategies using first-party and external data, support retargeting efforts, and contribute to broader targeting approaches. The role also involves working with publishers and inventory partners on deal-based opportunities, as well as coordinating with creative and operations teams to ensure assets are properly prepared and tracked.
In addition, you will review campaign results, identify trends and areas for improvement, and deliver concise reporting to stakeholders. Regular testing across audiences, creative, landing pages, and bidding approaches will be part of the work, along with staying informed on privacy changes, platform updates, and evolving buying practices.
Applicants should have several years of direct programmatic buying experience, strong quantitative skills, familiarity with standard performance metrics, and the ability to communicate complex ideas clearly.
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