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Marketing Manager

Actively hiringWaterloo, OntarioFull-time$100,000 - $110,000 CAD

Posted 10 days ago

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We are seeking a marketing leader to oversee promotional activity for residential communities and rental properties in a fast-paced environment. This position combines team leadership, campaign planning, and hands-on execution, with the chance to influence brand awareness and support business growth. Some evening or weekend availability may be needed for launches, events, and other time-sensitive initiatives. Key responsibilities include guiding a small marketing team, setting priorities, and supporting day-to-day work through coaching and clear direction. You will plan and deliver marketing programs for new developments, community openings, and related events. The role also involves managing digital channels such as websites, social media, email, paid advertising, and lead generation efforts. A major part of the job is maintaining consistent brand standards across customer materials and communications. You will track results, interpret campaign performance, and use insights to improve effectiveness and value for money. Collaboration with sales, operations, and leadership is essential, along with managing budgets and coordinating outside partners, agencies, and vendors. The ideal candidate has a post-secondary background in marketing, business, communications, advertising, or a similar area, plus several years of progressive experience. Leadership experience, strong organization, and the ability to manage multiple priorities are important. Familiarity with modern marketing and CRM tools is an asset, as is experience in residential real estate, property, or housing-related sectors. Salary is $100,000 to $110,000 annually.

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