Growth Marketing Manager

This role is responsible for planning, launching, and improving paid acquisition efforts across several digital channels, with a focus on turning traffic into qualified opportunities. You will monitor performance, test new approaches, and use data to refine campaigns and improve results over time. In addition to paid media, you will help manage lifecycle marketing initiatives across email, social, and content, supporting demand generation and customer engagement throughout the funnel. You will work closely with the marketing lead and partner with sales to improve lead routing, follow-up, and overall campaign effectiveness. The position also involves maintaining marketing automation processes, keeping data organized and accurate, and identifying ways to make workflows more efficient. A strong analytical mindset is important, along with the ability to work across multiple channels in a fast-moving environment. The ideal candidate has experience in growth marketing, campaign optimization, and marketing automation. Comfort with cross-functional collaboration and a focus on measurable impact are essential.