Director of Marketing

Seeking a hands-on Director of Marketing to lead and scale a high-performing demand generation team focused on driving revenue growth across email, SMS, and paid advertising channels. Reporting to the CEO, this person will own pipeline generation, execute full-funnel marketing campaigns, drive rapid experimentation, and analyze key performance metrics such as CPL, CAC, and LTV to improve results. This is a player-coach role that requires strong leadership, with responsibility for managing and developing the marketing team, building accountability, and supporting professional growth. The ideal candidate will bring 5+ years of experience in B2B SaaS marketing, a proven track record in demand generation leadership, and familiarity with HubSpot, Salesforce, and other sales enablement tools. Experience using AI tools to improve marketing efficiency is also preferred. The right person will be both strategic and execution-oriented, with the ability to balance team leadership, campaign management, and data-driven optimization in a fast-paced environment.